WordPress Web Design Services 2027 From €185, SEO Built In
designed and built by the person who does your seoHi there, friend. I design and build WordPress websites for small businesses, and I do the SEO inside the build, so the structure, speed and page titles are right on launch day. Prices start at €185 for a five-page site, with a written quote before any work begins.
- fixed written quote
- you own the site
- SEO setup included
from €185, up to 5 pages
from €350, up to 10 pages
from €500, WooCommerce
bigger or special sites, quoted in writing
SEO setup, speed tuning, Search Console, handover
// starting prices. The final price is confirmed in writing after I read your brief. Hosting, domain and paid plugin licences are extra.
Three Packages, Starting Prices Up Front
Pick the one closest to your site. Each one includes the design, the WordPress build, the SEO setup and the handover. Extras are priced separately, so you only pay for what you add.
Starter Website
For a small business or a personal site that needs a clear online home.
€185 from
- Up to 5 pages, such as home, services, about, contact
- Mobile-first design in your colors
- Contact form and basic SEO setup
- Sitemap and Search Console connected
Growth Website
For service firms and growing brands with several services to explain.
€350 from
- Up to 10 pages, one page per service
- Keyword map so pages don’t compete
- Everything in the Starter package
- Room for a blog, gallery or booking add-on
WooCommerce Store
For businesses that sell products online.
€500 from
- Shop, cart, checkout and account pages
- Plus about 5 content pages
- Everything in the Starter package
- Payment gateway setup, with extras priced below
// bigger or unusual sites are quoted as a custom build, in writing, before work starts. Prices are starting prices in euro and are confirmed after I read your brief. For apps and heavier custom features, see web development services.
Packages at a Glance
The same standard of work goes into every package. The difference is how many pages and what kind of site.
| 5-page site | 10-page site | WooCommerce store | |
|---|---|---|---|
| Starting price | €185 | €350 | €500 |
| Pages | Up to 5 | Up to 10 | Shop, cart, checkout, account, plus about 5 content pages |
| Best for | Small businesses, personal sites | Service firms, growing brands | Selling products online |
| SEO setup, speed tuning, Search Console | Included | Included | Included |
| Handover guide and training call | Included | Included | Included |
What Is Included, and What Is Not
Most arguments about website prices are really arguments about what was never written down. Here it is in writing.
Included
- Responsive WordPress site in your colors and logo
- Contact form, tested before launch
- Titles, descriptions, one H1 and clean headings on every page
- XML sitemap and Google Search Console set up
- Speed tuning, with a before-and-after note from PageSpeed Insights
- Redirects from your old URLs, if you have a site already
- A WordPress admin login in your name, a written guide and a training call
Not Included
- Hosting, your domain and paid plugin licences, unless we agree otherwise
- Ongoing SEO, ads or long-form content writing, unless you add them
- Guaranteed rankings or a guaranteed test score, which nobody can honestly promise
- Features outside the agreed scope, which are quoted before I build them
Extras and What They Cost
Add what you need and leave the rest. These are starting prices for common extras, confirmed in your written quote.
Pages and Copy
- Pages 6 to 10 on a 5-page build: €33 each
- Blog section: €25
- Gallery or portfolio: €25
- Page copy drafted and edited by me: €12 per page
- Moving content from an old site: €50
Features
- Online booking: €60
- Second language: €90
- Member login area: €110
- Newsletter sign-up: €20
- WhatsApp or chat button: €10
- Extra animations: €40
Shop and Brand
- Payment buttons on a normal site: €40
- Extra payment gateway on a store: €30
- Product variations: €50
- Simple logo: €80
- Logo with brand colors and fonts: €130
// a full build with many extras tops out around €999 for most small sites. A truly custom project gets its own written quote.
Why Let Your SEO Person Design the Website?
Because most SEO problems are built into a site on the day it’s designed, and they’re far cheaper to prevent than to repair. When one person does both jobs, the search work happens inside the build and not after it.
The usual order of events is this. A designer builds a lovely website, it launches, and three months later an SEO explains that the menu hides half the pages, the hero image weighs as much as a small car, and the old URLs were never redirected. Google’s own advice on hiring an SEO makes the same point: a great time to hire is when you’re considering a redesign, and the earlier, the better. I take that advice to its end, so the SEO is in the room from the first sketch.
What Often Happens
- Pages are chosen by what looks nice in the menu
- Big sliders and video backgrounds slow every page
- Headings are picked for size, so the page has four H1s
- The old site’s URLs vanish, and so does its traffic
- You get a login and a “good luck”
What You Get Here
- Pages are chosen by what your customers search for
- Speed is a design rule from the first layout
- One H1, ordered headings, clean titles on every page
- Every old URL is mapped and redirected
- You get training, a guide and someone to message
// the left column is my opinion of the common case after years of repairing such sites. Plenty of designers do this well.
What Every Build Comes With
Eight things I do on every site, whatever the package. None of them is an upsell.
Mobile First
Phone layout designed first, then widened for tablet and desktop, because most visitors arrive on a phone.
Speed First
Lean code, compressed images, few fonts and few plugins, checked on every template before launch.
SEO Ready
One H1, clean URLs, titles, descriptions, structured data and an XML sitemap from day one.
Easy to Edit
Change text, photos and posts yourself in WordPress, with no developer needed for a new price or photo.
Accessibility Basics
Readable contrast, image alt text, labelled forms and keyboard-friendly navigation, following WCAG guidance.
One Brand System
Colors, fonts and buttons set once and reused, so new pages look like the old ones.
Security Basics
Current WordPress and plugins, a short plugin list, backups and basic hardening.
You Own It
Domain, hosting account and WordPress admin in your name. WordPress is open source, so you can take the site anywhere.
Your WordPress Web Design Project in One Picture
Every project runs through the same steps, in this order. Each one ends with something you can see and approve before the next starts.
Say Hello
one WhatsApp message
Discovery
goals, customers, quote
Sitemap
pages and keywords
Design
layouts you approve
Build
WordPress, on staging
Speed and SEO
vitals, titles, schema
Launch
checklist and redirects
Handover
training and guide
- Discovery. A few questions about your goals, customers and competitors, plus a look at what your current site does well. You get a written scope and a fixed price.
- Sitemap. I choose the pages from what your customers search for and give each page one main keyword. For a redesign I also map every old URL to a new one.
- Design. Phone layout first, with one clear action per page. You approve the layouts before I build anything.
- Build. I build on a private staging copy using a light theme and as few plugins as the job allows. You can click through it while I work.
- Speed and SEO. Images, fonts and caching get tuned, then titles, headings, internal links, structured data, sitemap and Search Console are set up.
- Launch. A written checklist: redirects live, staging block removed, forms tested, sitemap submitted.
- Handover. Every login, a written guide and a training call on your own site.
// the order is the same for every site. Timing depends on the size of the project and how quickly text and photos arrive. Your timeline comes with the quote.
Speed You Can Measure
I build toward the “good” marks for Core Web Vitals, which are Google’s three measurements of how a page feels to a real visitor. According to web.dev, Largest Contentful Paint (LCP), the loading measure, should happen within 2.5 seconds. Interaction to Next Paint (INP), the response measure, should be 200 milliseconds or less. Cumulative Layout Shift (CLS), which tracks how much the page jumps around, should be 0.1 or less.
The same source suggests judging these at the 75th percentile of real visits, so the page hits the target for three out of four visitors, not only on my fast laptop. Does speed guarantee rankings? No. Google says good results don’t guarantee a top position. I treat speed as a courtesy to visitors that also helps in search, and hosting quality limits what any build can reach.
what_i_do
- Compress and size every image
- Limit fonts, scripts and effects
- Set up caching before testing
- Test each template on mobile
what_you_get
- A speed note with before and after
- Lab results before launch
- A field-data check once real visits exist
// example data, to show the format of the speed note. The thresholds are from web.dev; the measured values are invented.
Keeping Your Rankings When You Redesign
If you already have a website, the most important line on my launch checklist is the redirects. A redirect sends visitors and search engines from an old address to its new one. Google’s site-move guidance recommends permanent server-side redirects, such as a 301, from each old URL to its new one, with no chains where one redirect leads to another. It also says to keep them for as long as possible, generally at least a year.
Google is honest about what follows: expect some temporary movement in rankings during a move, and a small to medium site can take a few weeks for most pages to settle. I watch Search Console through that period and fix whatever shows up. I can’t promise positions, and neither can anyone else.
what_i_do
- Map every old URL before design starts
- Apply and test every redirect
- Remove staging blocks and noindex tags
- Submit the sitemap and watch indexing
what_you_get
- The completed launch checklist
- A redirect report with no chains
- Monitoring through the first weeks
Moving an existing site to a new domain or platform? See my website migration SEO service.
| old URL | new URL | status |
|---|---|---|
| /services.html | /emergency-plumber/ | 301 |
| /drains/ | /drain-cleaning/ | 301 |
| /about-us/ | /about/ | 301 |
// example checklist and redirect rows. Your list is built from your own sitemap plan.
How Long a Build Takes and What Slows It Down
A small-business site usually takes weeks, not days. The exact time depends on its size and on how fast the text and photos arrive, so your timeline comes with the quote.
What Delays or Damages a New Site
- Text and photos arrive after the build is finished
- New pages keep being added mid-project
- The old site is switched off with no redirects
- Staging is left blocked from Google after launch
- Nobody knows the domain or hosting login
How I Prevent Each One
- A content list with dates, agreed in discovery
- A fixed scope, with extras quoted separately
- A redirect map made before design starts
- A launch checklist with that line on it
- Access checked in the first week
// the mistakes column is my opinion of the common cases, not a survey.
How to Check the Result Yourself
You can test the finished site without me. Run a few pages through Google’s PageSpeed Insights and compare the result with the three thresholds above. Type an old URL into your browser and see that it lands on the right new page. Watch the page indexing report in Search Console over the following weeks. Then try my free SEO checker on any page for a quick look at titles and headings.
What Comes After: Hourly Work and SEO Plans
The website price covers the project. After handover you choose how much help you want, and nothing is locked in.
Hourly Work: €25 an Hour
For later changes, a new section or fixes on an existing WordPress site. I tell you the hours before I begin.
Monthly SEO Plans From €475
A new site starts with good foundations and no reputation. If you want steady growth in search, my SEO plans below are the follow-on, and you can start one whenever you like, or never.
Starter SEO Plan
For a small local site that needs steady, careful work.
€475/month
- On-page, technical, local and off-page
- 1 to 2 guest post links a month
- Links from blogs with real traffic
- Monthly plain-English report
Growth SEO Plan
For a business with competitors who already do SEO.
€875/month
- On-page, technical, local and off-page
- 2 to 3 guest post links a month
- Links from blogs with real traffic
- More pages and fixes handled each month
Full Campaign SEO Plan
The full SEO campaign, with the most work each month.
€1,275/month
- On-page, technical, local and off-page
- 5 or more guest post links a month
- Links from blogs with real traffic
- The most work per month of the three
// the SEO plans are separate from the website price. They are the same plans as on my cheap SEO services homepage. Deeper work on an existing WordPress site is on my WordPress SEO services page.
WordPress Web Design Questions and Answers
Short answers to what business owners ask before they order a website.
How much does a WordPress website cost?
Starting prices are €185 for a site of up to 5 pages, €350 for up to 10 pages and €500 for a WooCommerce store. Extras such as booking, a blog or a second language are priced separately, and most small sites end up at or below about €999. You get a written quote with a fixed scope and price before work starts.
Is the starting price the final price?
It’s a starting price. After I read your brief I confirm the final price in writing, and it only changes if you change the scope. Hosting, your domain and paid plugin licences are not included unless we agree otherwise.
What do your WordPress web design services include?
Discovery, a sitemap based on keyword research, the design, the WordPress build, speed tuning, on-page SEO, Search Console and sitemap setup, a launch checklist with redirects, and handover with a guide and a training call. One person does all of it, so the SEO is part of the build and not an extra.
Does the €25 hourly rate apply to web design?
The €25 rate applies to hourly work, such as fixes on an existing site or changes after handover. A full design and build is quoted as one project with a fixed price, so you know the total before I start.
Are the monthly plans the price of the website?
No. The plans at €475, €875 and €1,275 a month are SEO plans. They’re an optional follow-on after the site is live, and they’re separate from the website price.
How long does it take to build the site?
Usually weeks, not days, depending on the size of the site and how quickly text and photos arrive. I give a timeline for your project together with the quote, and I’d sooner give you an honest date than a fast one.
Will I lose my Google rankings when I redesign?
Not if the move is handled properly, though some movement is normal. Google says to expect temporary fluctuation in ranking during a site move. I map every old URL to a new one with permanent redirects and watch Search Console afterwards. I can’t guarantee positions, and neither can anyone else.
Will my new site pass Core Web Vitals?
I build toward the good marks from web.dev: LCP within 2.5 seconds, INP of 200 milliseconds or less and CLS of 0.1 or less. Real-visitor results also depend on your hosting and on what gets added later, so I check field data once it exists. I don’t promise a specific test grade.
Can I edit the website myself afterwards?
Yes. The site is built so you can change text, photos and posts without code. You also get a written guide and a training call on your own site.
Who owns the website when it’s finished?
You do. The domain, the hosting account and the WordPress admin are in your name, and you get every login at handover. WordPress itself is open source software, so you can move the site to another developer whenever you want.
Do you also write the text and supply photos?
I can draft and edit page text for €12 per page as an add-on. Photos work best when they’re your own, and I’ll tell you which ones are needed during discovery.
Tell Me About the Site. I’ll Send You a Quote.
No form and no sales call. Message me on WhatsApp with a few lines about your business and your current URL, if you have one. You’ll get questions first and a written quote after.
// email works too: [email protected]. Talk soon, friend.
Sources and Last Check
- web.dev: Web Vitals (the “good” thresholds for LCP, INP and CLS; the 75th percentile)
- Google Search Central: Understanding page experience in Google Search results (Core Web Vitals and ranking; no guarantee)
- Google Search Central: Site moves with URL changes (URL mapping, permanent redirects, at least one year, temporary fluctuation)
- Google Search Central: Do you need an SEO? (hire at redesign, the earlier the better)
- WordPress.org: About WordPress (open source software, GPL, the four freedoms)
- W3C: Web Content Accessibility Guidelines (WCAG) overview (accessibility guidance)
// last checked 11 Nov 2026. Prices are my own starting prices in euro. Opinions and example data are marked as such.