Terms of Service: Plain-Language Draft

I am one freelancer, not an agency. I have worked as a freelancer since 2011 and have provided SEO services since 2014. I am also a WordPress developer and take web and app development work. The services are described on their own pages, for example affordable SEO services and the SEO audit service.

The free guides, such as those in the Learn hub, are general information. They are not advice for your exact situation, and where I give an opinion, the guide says so.

// owner to add before final: the legal name of the business and, if required in the owner’s country, registration details and a postal address.

Search engines decide what they show, and I do not control them. Google’s own starter guide says there is no guarantee that any particular site will be added to its index. It also says there are no secrets that automatically rank a site first, and that changes can take from hours to months to show.

Because of that, I never promise a position or a date. I promise to do the agreed work carefully and to report what I did in plain English. Be careful with anyone who offers more.

// the four areas are on-page, technical, local and off-page link building. A bigger plan means more work each month, not different parts of SEO. See the SEO pricing page.

Guest post links come from blogs with real traffic. I choose the blogs, and I do not control what third-party sites do after a link is placed. Taxes such as VAT, and any bank or payment fees: to be confirmed by the owner.

I do not invent refund or notice rules in this draft. Until the owner fills them in, ask me before you pay, and keep my written answer.

• Access. You give me the access the work needs, such as Search Console or the WordPress admin, and you may remove it at any time.
• Ownership. You confirm that you own the site or have the right to change it.
• Accuracy. You tell me about past penalties, hacks or changes that could matter.
• Lawful content. You tell me if your site is in an age-restricted or regulated niche, and the content must be legal where you operate.

I use white-hat methods only. I will not buy link packages, hide text or write fake reviews, and I may decline a job that needs them.

In general terms, I am not liable for lost rankings, lost traffic or lost sales that follow from decisions made by search engines or other third parties. I am also not liable for problems caused by changes someone else makes to your site. Backups remain your responsibility, and I recommend a backup before any major change.

The exact limit of my liability, and what the law in your country does not allow me to exclude, is to be confirmed by the owner with legal advice. Nothing in these terms removes rights that the law gives you as a consumer or limits liability that cannot lawfully be limited.

Facts about other companies, such as tool prices, come from those companies’ own pages on the date shown, and they can change. Check the vendor before you buy. Reviews are my opinion from published information, not hands-on tests, unless a page says otherwise. How I handle personal data is described in the privacy policy.

You can find out how to reach me on the contact page.

I may change these terms when my services or the law change. The version on this page is the current one, and a change does not alter work already agreed in writing. This draft was written on 11 Nov 2026 and has not yet been approved by the owner.

• Google Search Central: SEO Starter Guide (no guarantee of indexing, no secret to rank first, changes can take hours to months)

// last checked 11 Nov 2026. Prices and plan contents are the owner’s own. Draft for owner review.